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Old 01-02-2013, 11:17 AM   #144
msore
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Join Date: Dec 2010
Location: San Rafael
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Default yes - the social networking approach is hell

Quote:
Originally Posted by Big Label Sound View Post
The toughest part about the music biz for most is lack of funds = wearing too many hats.

It would be great if we could all be like the Beatles in their prime. Rich and sitting around a room smoking weed all day, making music, without a care in the world. Plus knowing your next release will be on the radio next week is a great inspirational boost. A lot gets done when you can allot 60 hours or more a week to just writing music.

The average writer/artist/band is working 40 hours a week, has many other responsibilities, and is broke. There isn't much time to write, and one person ends up being the songwriter, producer, arranger, singer, recording engineer, mixing engineer, mastering engineer, marketing guy, web designer, booking agent.... And not only will your song not be on the radio next week, it will be an amazing accomplishment if its ever on the radio! That's the opposite of inspiration.

The only thing lack of technology did before is it forced people to pay others more knowledgeable than they are in certain areas. Now someone can try to do everything themselves on the cheap, and they're not going to be really good at enough things. If you're a great singer and songwriter, but you are bad at mixing, terrible at mastering and have no clue when it comes to marketing, you don't get an average grade of a "C-." You get an "F" because you'll end up with a poor final product that you don't know how to market.
YES.

Good economies, good markets, require specialization of function and labor.

Been that way since ten thousand years ago, folks. Not EVERYONE has to handle irrigation. Not everyone has to defend the borders. Not everyone sings songs and tells stories.

But here come the goddam amateur economists of the internet age, who insist that everyone can be and do everything. You can write, perform, record, market, get gigs, organize your own tour, and conquer the world by just starting a Facebook page!

Amazing.

Except that it does not fukn work.

Anyone who has a subscription to Writer & Poet, check out the article by Ron Tanner on organizing your own book tour.
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